What’s Behind The Success Of ‘Despacito’?

    Luis Fonsi and Daddy Yankee performing “Despacito” onstage at the Billboard Latin Music Awards 2017. Sergi Alexander/Getty Images We’ve all heard it — on the radio, on the streets, in the grocery store. The song “Despacito” by Luis Fonsi and Daddy Yankee been streamed over 4.6 billion times, and has kept its number one spot on Billboard‘s Hot […]

    The Oddly Specific Marriage Rule Behind Mark Zuckerberg’s Success

    Priscilla Chan and Mark Zuckerberg. CREDIT: Getty Images Love him or hate him, Facebook’s CEO Mark Zuckerberg clearly seems to have cracked the code of what it takes to reach the ranks of the truly successful. Perhaps part of what makes him so appealing to people is that he himself was an outsider. Through intense […]

    US leads the way in steel recycling success as UK lags behind

    The U.S. is setting a strong example that the U.K. must follow as it presses ahead with steel recycling and gives a boost to its domestic steelmaking industry, says the executive chairman of Liberty House Group. “It’s not rocket science to imagine that to recycle something is more competitive than to make it from scratch,” […]

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    The Science Behind Success And Motivation

    When Stanford GSB professor Jeffrey Pfeffer studied successful executives and analyzed the qualities they all had in common, the #1 thing was not smarts, talent, or people skills. It was energy levels. If you’re tired and unmotivated, it almost doesn’t matter what other strengths you have. People who do nothing tend to achieve nothing. So […]

    Silicon Valley: A Peek Behind the Veil of Young Entrepreneurs

    Wall Street Journal reporter Alexandra Wolfe peels back the mystique of Silicon Valley, where hordes of young entrepreneurs are hoping to strike it rich while changing the world, in her new book Valley of the Gods: A Silicon Valley Story. She follows the exploits of three promising young entrepreneurs who received $100,000 each to drop […]

  • LIFE
    The Secret Behind Wall Street

    The Real-Life Limitless Pill of America’s Elite We were all blown away by Bradley Cooper’s character in the movie Limitless. More so, we were blown away by the prospect of NZT-48. We’ve all dreamed of having super human abilities like telepathy or clairvoyance. But what if there was a way to actually increase your mental […]

    Video Wars: WeVideo, Apple Innovate While Facebook Lags Behind With Important Tools

    When it comes to digital marketing, video is the undisputed king. And although engaging videos are generally more difficult for companies to produce and distribute, social media has totally streamlined the process. YouTube has opened up the floodgates in terms of accessibility, while competitors like WeVideo, Apple (NASDAQ:AAPL) and Facebook (NASDAQ:FB) have made it simpler […]

    Know Your Enemy: Understanding the Motivation Behind Cyberattacks

    iStock Lyndon Sutherland Senior Threat and Intelligence Analyst, IBM X-Force Lyndon Sutherland has been involved in Network Engineering and Security for more than twenty years, fourteen of which have been with IBM. His work with IBM as a researcher and… SEE ALL POSTS We are often asked what motivates cyberattacks — why attackers do what […]